Press Release 15 November 2017

MARCIALONGA UNVEILED IN MILAN
MISS ITALIA AS PATRONESS OF THE WINTER EVENT

Italy's Marcialonga di Fiemme e Fassa unveiled in Milan on Tuesday 14 November 
Several important guests praised the winter ski-marathon
Miss Italia Alice Rachele Arlanch as the new patroness of the event
An army of volunteers and OC members ready to get on track next 28 January

Marcialonga officially unveiled in Milan, last Tuesday. One of the world's most beloved XC skiing event was presented at the notorious Savini restaurant in Milan, and next 28 January it will get on track at the foot of Italian Dolomites for the 45th time in history.
'If we couldn't count on the army of 1,500 volunteers helping us in all activities – stated Marcialonga OC President Angelo Corradini – plus the many partnerships with local companies and authorities, we wouldn't do anything. The two alpine valleys of Fiemme and Fassa work together one day a year, when Marcialonga is scheduled. We have started this morning to use our snow cannons to whiten the track.'
Miss Italia Alice Rachele Arlanch will be at the start in Moena next 28 January and 7,500 XC skiers will jump in the snow after she officially pulls the trigger. 'After the election - last September – my life has dramatically changed – said Arlanch – so many work experiences have shown up on my way, I've been recently travelling a lot, but everytime I can I go back to my little town Vallarsa in Trentino region. I wouldn't say I made a great debut on the snow, the first time I was supposed to wear a pair of skis, a tremendous snow storm forced me to stay in the car and I couldn't even try them on. Later on, fortunately things changed and now every winter I go skiing. I can't wait to try cross country skiing. I feel so honored to be part of next year's Marcialonga as patroness of the event.'
The world of winter sports have several women on the top seats. 'We keep working hard throughout the whole year – claimed Marcialonga CEO Gloria Trettel – we develop new projects, offer side activities for guests and families in each of our sport events, in winter time but also at the road race (next 27 May) and the running event (next 2 September). The winter ski-marathon will see people from 42 nations at the start'.
After 45 years, the Marcialonga OC also decided to change its image and a brand new and modern logo was  unveiled at the press conference.
The olympic road racing champion Paolo Bettini will take part into 2018 Marcialonga and so will many more sport men and women from all over the planet, in one of the world's best winter event. 'Our series inludes 11 races that take place in amazing areas all over the planet – said David Nilsson of Visma Ski Classics – with 28 pro teams and many amateurs participating.'
'Marcialonga is a unique event – said Italian Ski Federation FISI President Flavio Roda at the end of the presentation in Milan – it promotes cross country skiing on a worldwide scale, it shows to the world how this incredible team of organisers and volunteers work, with the hope that some olympic event might choose the Trentino area in the near future. Maximum quality and proficiency would be guaranteed'.
During the conference, the Nordic Ski Fiemme OC also presented the FIS Tour de Ski and the Nordic Combined events scheduled next January in Val di Fiemme.
Info: www.marcialonga.it